Digital Acquisition Strategy
S.E.O, S.M.M, UX / UI
Digital Acquisition Strategy
Digital Acquisition Strategy
- Semantic & technical SEO audit: indexation and navigability, UX/UI quality, benchmarking, keywords & long tails expression performance, pages ranking, backlinks and content strategy.
- UX / UI optimisation: website tree, User Journey, Call-To-Actions, accessibility.
- Branding/E-reputation: trafic & lead acquisition strategy, clients’ testimonials module integration.
- Online training E-commerce module (FR/EN) : appointment booking module, automation, payment, Customer Relationship, publication process.
- On-page SEO optimisation: source-code, structure, French/English content, site mesh optimisation.
- Off-page SEO optimisation: local SEO, Netlinking (microblogging, sites PBN).
- Emailing / Chatbot: automation, template, CTA, tracking.
- Analytics: marking plan, dashboards.