CRM – Multilingual Content Strategy
S.E.O, S.M.M, UX / UI
CRM – Multilingual Content Strategy
CRM - Multilingual Content Strategy
- Content strategy: definition of goals, targets and segmentation, measurement plan.
- On-page SEO optimisation: source code, semantic cocoon, linking, UX/UI.
- Off-site SEO optimisation: netlinking, e-reputation, Social Media Management.
- Video content for Salesforce training: scenarii, on & off-page integration and optimisation.
- Creation of editorial content: keyword research, English and French blogging.
- Emailing: Template creation, audience qualification, FR/EN copywriting, Call-To-Action, tracking.
- GA4 Data: KPIs, Data Segmentation, UTMs, goals, automated dashboards, analysis for continuous optimization.
- GDPR Compliance: legal notices, Terms of Use, privacy policy, consent pop-ups, security framework application.